Public Relations

MANTRA: SOUNDS INTO SILENCE DOC CROWDFUNDING AND RELEASE CAMPAIGNS

For the film’s successful Indiegogo campaign Susan put together a team to manage PR, social (Facebook, Twitter, Instagram), street, and email marketing that raised over 100% of the goal from 340 backers. In 2018 the producers brought Susan back for PR on the film’s release. For that she generated coverage with NPR, the LA Times, and numerous yoga and spirituality outlets, and produced a sold-out premier event and Kirtan afterparty at trendy Santa Monica studio, Bhakti Yoga Shala.