About
Susan von Seggern
Susan von Seggern is one of the most well known and well liked publicists in Los Angeles. In LA for more than 20 years, her work as a major label publicist, CEO of a boutique PR agency, time spent in political PR, her globe-trotting exploits in corporate PR, and her return to consulting for events, corporate, cause, and cultural clients have exposed countless journalists and tastemakers to Susan’s honest, positive and tenacious PR style.
Honing her PR strategies during over two decades in PR, Susan knows that she can take her interesting, news worthy and active clients to new highs of media coverage, creating strategies that employ the latest PR tactics such as social media and hyper-local coverage with tried and true methods including events, press releasing and sustained media outreach.
For details on Susan’s career, please go to her LinkedIn profile.
Capabilities
For information on the Los Angeles VIP Management Service please go here.
Susan von Seggern uses her two decades of PR experience and extensive network of service providers to craft individualized PR campaigns for her clients. Some of the tactics she uses to build her clients’ profiles in the media include:
Communications Consulting:
- Communications Strategy Development
- Message Development
- Media Training
- Political Communications Development
- Philanthropic Strategy and Communications Development
- Speaking Opportunity Development
- Branded Content Development
- Crisis Communications
Image Building:
- Branding
- Visual Style Development
- Photo Image Development
- Video Image Development
- Brand Integration
- Influencer Seeding
Copy Writing:
- Bios
- About Documents
- Press Releases
- Website Copy
- Blog Posts
- Tweets and other social media copy
Multi-Media Materials Development:
- Photos
- Videos
- Press Kits
- Online Media Rooms
- Blogs
- Websites
Media Outreach and Placement:
- International Media
- National Media – Online, Print, Television, Syndicated Radio
- Local/Regional Media – Online, Print, Television, Local Radio
- Blogs
Online and Social Media:
- Facebook Presence Management
- Instagram Presence Management
- Twitter Presence Management
- LinkedIn Presence Management
- Hyper Local Campaigns
- Contesting
- Lead Service Monitoring
Events:
- Event Conceptualization
- Event Planning
- Sponsorship Outreach
- Event Production
- Invitation Design
- Invitation Process and RSVP Management
- Attendance Development – Pre-Event PR and Social Media Management
- Talent Relations
- Red Carpet Management
- On Site Media Management
Case Studies
Clients
Current and Recent Clients (since 2008)
- Adam Bauer
- Alex Dawson
- Angel City Jazz Festival
- Apollon Cryptocurrency
- Artivist Film Festival
- Beatles Story
- Beato Band
- Ben is Dead
- Bhakti Fest
- Bitcoin Association
- Black Tie Emporium
- Blank & Jones
- Cake Network
- Casparian Marketing Communications
- Child of Giants
- Clark Hulings Fund
- CoinGeek Conference
- Contact in the Desert
- Contact Mapping
- Contact Summit
- Dancefloor Thunderstorm
- Digital Family Reunion
- DisclosureFest
- DIY Convention
- Dubspot
- Emily and the Strangers
- Fake Radio
- Free Agent Source
- Fusicology
- Gambling.com
- Geoship
- Gotta Have S’more
- Haunted Ground
- Hollywood Carnival
- Humanity Forward Fund
- IceWind
- Iggy Pop: Live In Basel Film
- Jackson Galaxy
- Jai Uttal
- Jazz Bakery
- Jordan Winery
- Kairos Global Summit
- Kill the Messenger
- Kingka Games
- KiWi TIME
- Klio Studio
- KSL Media
- Lafayette Afro Rock Band
- Laurie Rosenwald
- Leigh de Vries
- Liberty Hill
- Makai Worldwide
- Man vs Baby
- Manika Kaur
- Mantra – Sounds Into Silence
- Mark Pesce
- Marrakesh House
- Marty & Elayne 35th Anniversary
- Modus Cooperandi
- Natty Brooker Prints
- NextAid
- Not in our Town
- Patriot by A.S. Bond
- Publisher’s Clearing House
- Raw Living Expo
- Rhino Records Pop Up Store
- Rock Row
- Ryan Cohan
- Screenwriting Expo
- SewDown
- Spark
- The Dark & The Wounded
- The Great Courses
- The Prime Ministers
- The Title Trackers
- The World Stage
- Théâtre Raymond Kabbaz
- Thelonious Dub
- Tia’s Bakery
- Tigran Hamasyan
- TrustaBit
- Unabomber Poker
- Valley Performing Arts Center
- Veronica De La Cruz
- Wells Bring Hope
- Women of the Green Generation
- Xeriscape Records
- Yoga-urt
- Yoga Gives Back
- ACLU
- Angelique Kidjo
- Apache Indian
- Astralwerks
- Beenie Man
- Best Buy
- Bill Laswell
- BMG Classics
- Bodog Entertainment
- Bomb the Bass
- Bush’s Brain
- Capitol Records
- CB4
- CD Baby
- Club MTV Tour
- Da Vinci Code Decoded DVD
- Def Jam Records
- Doug E Fresh
- Douglas Rushkoff
- Drug Policy Alliance
- Elton John
- Fab 5 Freddy
- Freestyle Fellowship
- General Motors
- Gravediggaz
- Higher Octave Music
- Ice Cube
- Island Records
- Juliana Hatfield
- Kerry/Edwards 04
- Kucinich for President 2004
- Live365.com
- London Records
- Luciano
- Mack 10
- Marijuana Policy Project
- Master P
- Maverick Records
- MC Lyte
- MC Solaar
- Melissa Etheridge
- Mercury Records
- Method Man
- Montell Jordan
- Moonshine Music
- Nettwerk Records
- Nightcrawlers
- Nike
- No Limit Records
- Om Records
- Orbital
- Pharaoh Sanders
- PJ Harvey
- Portishead
- Priority Records
- Public Enemy
- Rebirth of Cool
- ReDefeat Bush
- RedMan
- Rockers HiFi
- Rock the Vote
- Ronny Jordan
- Salif Keita
- Salt-N-Pepa
- Six Degrees Music
- Spy Magazine
- TheComicStore.com
- the cranberries
- The Disinformation Company
- The Orb
- The Source Magazine
- Thrive Music
- Tom Tom Club
- Tone Loc
- Toyota
- Tricky
- Westside Connection
- Wherehouse Music
- Wu-Tang Clan
- Yo Yo
- Zebrahead
Testimonials
What Susan's Clients Said
Some are born great,
some achieve greatness, and some hire public relations officers. -Daniel J. Boorstin
Press Releases
Television Composer, David Schwartz Hosts Hunnypot Live – Where Music Lovers Go To Play, as a Release Event for his New Band, Vincent & Theo, at The Mint on June 5,
Los Angeles – May 8, 2023 – Noted television composer David Schwartz (Arrested Development, Northern
Read MoreGOAT Male American Ski Racer Bode Miller Partners with Affordable Natural Homebuilding Startup Geoship
Nevada City, CA/Big Sky, MT – May 2, 2023 – The most successful American male ski racer of all time,
Read MoreGeoship Unveils Bioceramic Geodesic Dome Prototype, Announces ‘Earthshot’ Mission: To Make the Best Home the Most Affordable Home
Sustainable Housing Vision Powers Community-First Fundraising CampaignMarch 23, 2023 – Nevada City,
Read MoreMusic Legend Michael Franti Headlines Bhakti Fest, a Transformational Event September 15-17 in Joshua Tree, California
Joshua Tree, CA – April 5, 2023 – Bhakti Fest, Southern California’s popular yoga and spiritual
Read MoreKOCOWA+ joins Verizon’s +play platform
KOCOWA+ joins Verizon’s new content hub, built for Verizon customers to discover, shop and save on
Read MoreFirst-ever Awards for Paranormal Content Creators Announces Podcast Nominee and Filmmaker Finalists
The ParaPod Awards Spotlight the Podcasters, Filmmakers, and Television Shows That Often Go
Read MoreNext to doing the right thing,
the most important thing is let people know you are doing the right thing. -John D. Rockefeller