Susan von Seggern

Public Relations

LAcarGUY Opens Lucky 13th Dealership, and 6th Santa Monica Location – Genesis Santa Monica Today

08/09/2021 by Susan von Seggern

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Genesis Santa Monica RenderingSanta Monica, CA –July 13, 2021 – The LAcarGUY family of dealerships owned by noted Heal the Bay executive board member and environmental enthusiast Mike Sullivan, are excited to continue and expand their long and fruitful relationship with Santa Monica to officially open their newest dealership, Genesis Santa Monica in that popular seaside burg today. Once this new dealership is fully staffed the LAcarGUY’s locations in Santa Monica will have brought 300 quality jobs and numerous car shoppers from across Los Angeles to the city.

With the opening of their sixth dealership there, LAcarGUY cements their business leadership in Santa Monica. As a responsible business, and active community member LAcarGUY not only supports the city with taxes, but also buoys several civic organizations including Heal the Bay, Meals on Wheels West, and the Boys & Girls Clubs of Santa Monica. The dealerships also put hundreds of staffers on the sand for beach cleanups annually.

LAcarGUY’s CEO Mike Sullivan notes, “After a lifetime in Santa Monica I am very pleased to add our sixth dealership to the community. We are three generations here, and proud to be an integral part of the city. I think Genesis will be a great and natural addition, and we are especially excited about their upcoming EV lineup.”

The LAcarGUY family of dealerships has a long history in Santa Monica. This dealer group started when Mike’s father Wilfred H. “Sully” Sullivan opened its first dealership, Volkswagen Santa Monica, in 1964. Mike began his automotive career in 1976 at VW Santa Monica, working his way up through the ranks and eventually expanded in 1989 when he opened Lexus Santa Monica. LAcarGUY was then formed with a focus on treating customers with respect, supporting local communities, and contributing to environmental causes.

In their short history, Genesis has caught the attention of automotive media and has taken home some of their most prestigious awards. Now the Insurance Institute for Highway Safety (IIHS) has named the entire 2021 Genesis model lineup a 2021 IIHS TOP SAFETY PICK+. It’s a genuine honor, and a reflection of Genesis’ driver-first approach to vehicles and the ownership experience. Later in the year the dealership, one of the first stand-alone Genesis locations in America, will debut Genesis’ first fully-electric model: the Electrified G80.

“Genesis is pleased to be expanding our reach in Southern California with the opening of a new location in Santa Monica,” said Tedros Mengiste, Executive Director of Sales Operations, Genesis Motor America. “At Genesis, we put the customer at the core of everything we do. We are delighted to be partnering with the LAcarGUY family of dealerships in serving one of Greater Los Angeles’ most vibrant communities.”

Genesis Santa Monica will feature the full line of Genesis’ luxury vehicles including the redesigned sport sedan the G70, the G80 – the “Most Dependable Midsize Premium Car, 2 Years in a Row by J.D. Power,* the full-sized luxury flagship the G90, the G70 performance SUV, and the all-road capable yet luxurious G80 SUV (SUVs have limited availability). In addition to new car sales, Genesis Santa Monica will offer pre-owned sales, financing, and Genesis Concierge Service, where they pick up and drop off the customer’s car from their doorstep, while leaving them a loaner

Community involvement and sustainability have always been important to Mike Sullivan. LAcarGUY is one of the most environmentally concerned car dealership groups globally and have won a number of awards for their efforts. They have been passionate advocates for bringing hybrid and electric vehicles to their locations and with Genesis’ EV will now offer seven hybrids and electrics across their brands. Additionally, their Audi Pacific dealership in Torrance is the only LEED Gold certified Audi dealership in the US.

Growing up an avid surfer, Mike was inspired early on to do what he could to change an “environmentally challenged” automotive industry. Mike currently serves on the board of Heal the Bay, including supporting the Santa Monica Aquarium, and the Environmental Media Association. Over twenty years of dedication to the environmental community has helped LAcarGUY become one of the top hybrid/electric dealers in the country.
Genesis Santa Monica is currently located in a temporary location at 1100 Santa Monica Blvd., but will relocate to a purpose-built state-of-the-art dealership next to VW Santa Monica at 2450 Santa Monica Blvd. later in the year.

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Filed Under: Business, Green, Marketing, Services

Black Women Owned Slumber Bliss Seat Covers Launches Line of Antimicrobial Seat Covers and Other Travel Safety Products During this Time of COVID-19

11/16/2020 by Susan von Seggern

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Austin, Texas/Los Angeles, California – October 29, 2020 – One never knows what kind of germs, viruses and bacteria are lurking on seat surfaces of buses, trains and airplanes, especially during this time of COVID-19. The easy safe solution? Patent Pending Slumber Bliss re-usable antimicrobial seat covers! They are the simplest way to protect yourself and your family during travel from germs, bacteria, allergens, and pathogens that may be on contaminated seats that can cause illnesses or bacterial infections. Proudly made in the USA and accepted by all airlines and travel providers around the world, these universal seat covers are launching to high demand as one of the newest traveling necessities preferred by safe and savvy travelers.
Founded by Nichale Denby and Nichole Denby-Jackson, the dynamic sisters found a way to help travelers in the midst of one of the most uncertain and challenging times that the human race has ever faced. During early days of the pandemic, the sisters were informed that a family friend tested positive for COVID-19. With the fear of possibly contacting the deadly virus from sitting and touching unsanitary seats while flying, the sisters came up with a superb idea to create reusable antimicrobial airplane seat covers. Nichale and Nichole had a seamstress develop a few samples out of soft, high quality antimicrobial fabric to sell to their close friends and family members.

One of the main goals of launching a company around their popular seat covers was to gather funds to make an impact by giving back to essential workers. The sisters used some of the seat cover sales proceeds to deliver food and much needed medical supplies, including PPE, to local hospitals in Los Angeles and surrounding areas. The duo also made errands and grocery store runs for individuals at high risk for COVID-19 in hopes to mitigate their risk of becoming infected. After receiving so many compliments and praise from fellow airline passengers, friends, and family on their safety seat covers’ design, they decided to take it to the next level and mass produce the seat covers for the general public across the globe.

Moving forward, the Denby Sisters will continue their philanthropic efforts and donate a portion of all proceeds to a charitable organization selected by the public through submissions to their website each quarter.

All Patent Pending Slumber Bliss seat covers come with a clear waterproof seat cover tote. The Slumber Bliss product line also includes disposable seat covers, sanitary travel kit, plush blanket attachment, and copper infused compression socks. All seat covers can also be used on most buses, trains, automobiles, and movie theater seats.

Nichale Denby, MBA, is a HBCU graduate that is balancing her respectable career as both a tech executive and entrepreneur. Currently flourishing in a successful career in tech and entrepreneurship like her sister, Nichole Denby-Jackson was also a world class athlete – she ran the 100-meter hurdles for the USA team in the 2007 World Championships, and was an USA Olympic Team alternate in 2008. To date, there have been some high-flying sports figures who were early adopters and are now ambassadors of Slumber Bliss seat covers. These include Bradie James, former NFL Linebacker for the Dallas Cowboys, Darren Sproles, former Pro Bowl and Super Bowl Champion Running Back for the Philadelphia Eagles, and Sanya Richards-Ross, an Olympic Gold Medalist and American Record Holder in the 400 meters.

Sproles notes, “Since retiring from playing in the NFL I took on a Scout Consultant role with the Philadelphia Eagles and with all the traveling I do my Slumber Bliss seat cover has been one of my favorite traveling necessities. I never leave home without it!”

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Filed Under: Entrepreneurial, Marketing, Tech

Delayed Flight? Blockchain Technology Could Help You Get an Airline Voucher Instantly; TrustaBit Announces their Token Sale Launch for February 14, 2018

03/07/2018 by Susan von Seggern

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Aliso Viejo, CA -February 5, 2018 – Airlines spend millions each year sending vouchers to disgruntled customers through outdated systems. With Trustabit‘s revolutionary software, customers will soon be able to receive vouchers instantly and electronically if their flights are delayed or canceled. The TrustaBit token pre-sale will take place from February 5th – 12th with the main token sale running from February 14th to March 15th.

The secret to improving the airline customer experience is blockchain technology, says Saritta Hines. Hines is the CEO of Trustabit, a SaaS company that hopes to help airlines leverage the blockchain by automatically sending vouchers to customer accounts.

Hines’ patent pending technology addresses one of the most common complaints from airline customers. “So many airlines require customers to call a phone number and wait on hold just to get their vouchers, exacerbating their frustration at delayed or cancelled flights,” Hines said. “Blockchain technology gives us another way of doing business – one that is better for the customer and the airline alike.”

Trustabit will allow airlines to set scenarios and amounts into smart contracts, control how vouchers are sent to new or existing accounts, and create branded notifications for customers. This customization will allow them the opportunity to build positive brand experiences at every customer touchpoint.

Hines says that if airlines must invest in a voucher system to make amends to customers, they may as well do it in a way that improves their opinion of the company. “The cost is going to come out either way. The question is, are you going to be paying the money to an angry customer or to a customer who will be loyal for life?”

The initial Pre-Token sale will happen during Feb 5th-12th, 2018 with the Main Token sale commencing on February 14th and ending on March 14th. The minimum crowdsale cap is set to $3 Million USD with all funds being returned to users if the initial investment is not met. The maximum crowd sale cap is set to $49 million USD and contributions will be in ETH only. There will be a total of 1 billion TAB tokens created and the number of tokens one person can purchase will be set to a first come first served basis. Any unsold tokens will be burned at the end of the Main Token Sale and there will never be any more tokens minted. Buyers will receive tokens 14 days after the close of the Main Token sale. There will be four bonus stages in the token sale:

  • 20% Bonus during Pre-Token purchase
  • 15% Bonus during week 1 Main Token sale
  • 10% Bonus during week 2 Main Token sale
  • 5% Bonus during week 3 Main Token sale

About Trustabit
TrustaBit is a state of the art software solution that will allow airlines to offer their passengers vouchers automatically when their flights are canceled or delayed. The software is currently in the investment stages.

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Filed Under: Marketing, Tech

Delayed Flight? Blockchain Technology Could Help You Get an Airline Voucher Instantly; TrustaBit Announces their Token Sale Launch for February 14, 2018

02/05/2018 by Susan von Seggern

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Aliso Viejo, CA – Airlines spend millions each year sending vouchers to disgruntled customers through outdated systems. With Trustabit’s revolutionary software, customers will soon be able to receive vouchers instantly and electronically if their flights are delayed or canceled. The TrustaBit token pre-sale will take place from February 5th – 12th with the main token sale running from February 14th to March 15th.

The secret to improving the airline customer experience is blockchain technology, says Saritta Hines. Hines is the CEO of Trustabit, a SaaS company that hopes to help airlines leverage the blockchain by automatically sending vouchers to customer accounts.

Hines’ patent pending technology addresses one of the most common complaints from airline customers. “So many airlines require customers to call a phone number and wait on hold just to get their vouchers, exacerbating their frustration at delayed or cancelled flights,” Hines said. “Blockchain technology gives us another way of doing business – one that is better for the customer and the airline alike.”

Trustabit will allow airlines to set scenarios and amounts into smart contracts, control how vouchers are sent to new or existing accounts, and create branded notifications for customers. This customization will allow them the opportunity to build positive brand experiences at every customer touchpoint.

Hines says that if airlines must invest in a voucher system to make amends to customers, they may as well do it in a way that improves their opinion of the company. “The cost is going to come out either way. The question is, are you going to be paying the money to an angry customer or to a customer who will be loyal for life?”

The initial Pre-Token sale will happen during Feb 5th-12th, 2018 with the Main Token sale commencing on February 14th and ending on March 14th. The minimum crowdsale cap is set to $3 Million USD with all funds being returned to users if the initial investment is not met. The maximum crowd sale cap is set to $49 million USD and contributions will be in ETH only. There will be a total of 1 billion TAB tokens created and the number of tokens one person can purchase will be set to a first come first served basis. Any unsold tokens will be burned at the end of the Main Token Sale and there will never be any more tokens minted. Buyers will receive tokens 14 days after the close of the Main Token sale. There will be four bonus stages in the token sale:

  • 20% Bonus during Pre-Token purchase
  • 15% Bonus during week 1 Main Token sale
  • 10% Bonus during week 2 Main Token sale
  • 5% Bonus during week 3 Main Token sale

 

About Trustabit

TrustaBit is a state of the art software solution that will allow airlines to offer their passengers vouchers automatically when their flights are canceled or delayed. The software is currently in the investment stages.

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Filed Under: Marketing, Services, Tech

14th Annual DIY Convention ‘For Mature Audiences Only’ Takes Place March 6 and 7

02/24/2015 by Susan von Seggern

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diyconvention-logoThe 2015 DIY Convention: Do It Yourself in Film, Music & Books, produced by JM Northern Media, has themed the conference “For Mature Audiences Only.” No, they aren’t advising on how to create X rated content, but aiming the forum towards a more seasoned group of musicians, authors, and filmmakers who are transitioning away from corporate supported cultural creation models to a more DIY future. Honoring the best of independent content, the 2015 DIY Convention: Do It Yourself in Film, Music & Books, is pleased to announce the schedule for its 14th annual event.

“After 13 conferences we noticed that mature artists need somewhat different info than newer creators who have grown up in a more DIY era,” said conference managing director Bruce Haring. We are excited to focus on the challenges faced by over-30 content creators in the market.”… Read More

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Filed Under: Books, Education, Events, Film, Marketing, Music

Coconut Powered: Tongan Luger Bruno Banani Competes in Sochi Winter Olympics, Makai’s Marketing Strategy Succeeds

02/14/2014 by Susan von Seggern

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Luger Bruno Banani, the winter free Pacific Island nation of Tonga‘s first and only ever participant in the Winter Olympics has successfully competed in the luge event, coming in 32nd, ahead of a racer from Norway, a country where it snows quite a bit, and six others.

As luge is one of the world’s fastest and most dangerous winter sports, one doesn‘t associate it with the tropical archipelago in the South Pacific, Tonga. How Bruno came to be one of the top lugers in the world is truly an amazing story of athletic and marketing genius.

Bruno’s adventure comes out of the unique culture developed by Makai Inc, an independent and top 100 global promotions agency founded in 1995 by Robbie Thain, in his bedroom, and now based in the up and coming Silicon Beach neighborhood of El Segundo, California. Known for its experiential marketing campaigns for top companies as diverse as Intel, Kraft, Toyota,  Mattel, and many more and its unique culture where ideas can bubble up from within, Thain is proud of this campaign as an example of Makai’s creativity and moxie.… Read More

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Filed Under: Marketing

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