Susan von Seggern

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Ei.Ventures Partners With The3rdBevCo for PSILLI™, a line of Mushroom Infused Functional Sparkling Waters

12/08/2021 by Susan von Seggern

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Ronkonkoma, New York/Miami, Florida – November 17, 2021 – Noted medicinal and supplemental mushroom research and development company Ei.Ventures has partnered with rising functional beverage company The3rdBevCo on the first ever line of mushroom infused sparkling waters, called PSILLI™. The line is targeted to be available to wholesalers in late Q1 2022 and to the general public shortly thereafter.

The3rdBevCo CEO Peter Scalise notes, ““I must say meeting the founding team of Ei.Ventures really gives credence to the phrase first impressions are the most important. We immediately hit it off with a working chemistry I never experienced before. We share the same vision, path forward and are laser focused in achieving our goals. Get ready because we are about to bring to market a whole new category in the functional beverage sector unlike anything seen to date that is sure to be the talk of the entire industry from distributors to consumers.”

PSILLI™ is a perfect addition to The3rdBevCo’s growing product range of functional beverages, which include the energy drink line LAID™, CDB energy shot Chill’d™, and ProsecGO™ for those looking for a non-alcoholic experience of Prosecco.

As scientists are discovering, not only are most of the claims about medicinal mushrooms true, but they’re often also safer and better tolerated with fewer side-effects than many modern pharmaceuticals. With PSILLI™, functional mushrooms will be available to
The3rdBevCo’s nationwide base of retailers, bars, restaurants, nightclubs, and event venues, allowing everyone to experience mushrooms’ positive effects.

Functional mushrooms are nutritional powerhouses with a myriad of health benefits including immune support, antioxidants, anti-inflammatory, blood sugar management, brain health and cognition support, nervous system support, and increased energy and stamina.

PSILLI™ will use a variety of mushroom types to create five distinct formulations: Brain Boost to support cognitive and immune function; Study Buddy, a Nootropic supplement; Energizer, a natural energy enhancer; Good Mood a mood optimizer and appetite moderator; and Bedtime, for relaxing.

PSILLI™ will be packaged in the popular 12 ounce slim can and come in five amazing flavors – Black Cherry, Mixed Berry, Blood Orange, Pineapple Hibiscus, Pomegranate Watermelon. With no sugar, zero carbs and only 10 calories in each can, PSILLI™ will be functional and delicious!

Ei.Ventures CEO David Nikzad notes, “We’re so excited to partner with The3rdBevCo on the PSILLI™ line of functional beverages, as they are a leader in the space and can help us spread understanding of the value of mushrooms through the enormous beverage channel. Once people start to use functional mushrooms, they’ll be eager to try the other supplemental mushroom products, and eventually medicinal products that we are bringing to market.”

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Filed Under: Business, Entrepreneurial, Health, Products

NEW DOCUMENTARY PUTS TECHNOLOGY ADDICTION IN THE SPOTLIGHT

12/08/2021 by Susan von Seggern

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DETOX aims to create urgent dialogue on digital wellness, helps parents address and prevent addiction symptoms

Los Angeles, CA – November 16, 2021 — Documentary filmmaker, David Donnelly, today announced a new film to address the increasingly alarming issue of technology addiction, entitled DETOX. The feature-length documentary explores how pervasive technology use is impacting our daily health and wellness, and offers solutions for reducing the harmful effects of tech reliance.

In March 2020, a screening series at The Kennedy Center for Donnelly’s previous documentary, FORTE, was canceled as the nation began closing doors for COVID-19 safety precautions. Donnelly, whose livelihood is making international films, was grounded, and while quarantined in London, began to explore the disturbing proliferation of technology addiction symptoms. His fascination and research became the basis for DETOX.

“The combination of global wifi and ubiquitous smartphone usage is influencing the behavior of billions of people, and yet we know so little about how it’s actually impacting us as humans,” said Donnelly. Since he began making the film, countless events have unfolded that spotlight the issue, including Facebook’s recent whistleblower news.

The film features shocking new insights on how tech devices are affecting our physical and mental health from digital sociologist and author, Dr. Julie Albright; bestselling author Robert Greene; the co-founder of one of the nation’s first technology addiction centers Dr. Hilarie Cash; and more. These experts identify the roots of the problem and provide easy, applicable solutions for healthier relationships with technology–especially for parents who are routinely monitoring phone and technology exposure for their families.

The filmmakers are producing the film independently before approaching distributors to maintain the focus and integrity of the message. An Indiegogo campaign is now live to help the film launch essential conversation on digital wellness–supporters can choose virtual premiere tickets, an accompanying DETOX book featuring bonus interview content, exclusive NFTs, and sponsored screenings.

About David Donnelly
Donnelly is an award-winning American filmmaker, writer, speaker, artist, and entrepreneur. He has written, directed, and produced music videos, video installation art, short films, and feature-length documentaries, which have been featured in Forbes, Playbill, and NPR. He has directed three films, Forte, Nordic Pulse, and Maestro, and is currently working on his fourth, Detox. Donnelly’s educational films are used in thousands of classrooms across North America.

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Filed Under: Film, Health, Tech

David Nikzad’s Noted “Utopian Holding Company” Orthogonal Thinker Has Relocated to Miami to Lead for the Future

11/10/2021 by Susan von Seggern

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Miami, Florida – November 1, 2021 – Orthogonal Thinker, a self-described “Utopian Holding Company” led by noted investor and exec David Nikzad, is pleased to announce its move to the hottest new venture market – Miami, Florida. This move has invigorated the company, leading to 15 new deals inked since he arrived in early July. Orthogonal makes strategic investments and joint-ventures with companies which contribute to the Orthogonal eco-system of companies in new and emerging industries.

Nikzad, founder and CEO of Orthogonal Thinker notes, “Part of the secret of my success is that I’m just enough ahead of the curve, and my recent move to Miami is just another example of that. We are so excited to be part of the growth of the South Florida startup scene, which is so inclusive of the verticals we specialize in – space, crypto, cannabis, psychedelics, and clean food.”

Orthogonal’s most exciting company is their subsidiary Ei.Ventures. Ei has had an amazing year, cresting $20M committed with their Reg A. As part of their research and development into natural psychedelic compounds, EI recently announced via Forbes that they have partnered with transdermal delivery powerhouse Tioga Research to develop a transdermal patch for sustained delivery of psilocin, the active ingredient in psilocybin mushrooms, for mental health applications.

As part of Ei’s dual track approach, they are planning to launch their line of functional mushroom MANA nutraceuticals imminently, and a functional beverage with mushroom botanicals in early 2022.

Building companies through crowdfunding has always been part of Orthogonal’s DNA, as some early investments included crowdfunders WeFunder, RealCrowd, DealMaker, and Republic. Through this experience and the recent success of Ei’s Reg A, Orthogonal is now positioned as a leader in the Reg A fundraising space and have vertically integrated their internal team to manage Reg A raises for their portfolio companies.

Nikzad adds, “We couldn’t be more bullish on Miami and are looking to show our gratitude for the wonderful reception we’ve gotten in South Florida by bringing funding from all levels of investors to this growing region.”

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Filed Under: Business, Entrepreneurial, Health, Medicine

Noted Veterinary Surgeon Dr. Theresa Fossum Adds CogniCaps, a cognitive function supplement, to her Popular Line of Natural Animal Supplements

09/14/2021 by Susan von Seggern

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Scottsdale, AZ – Noted veterinary surgeon Dr. Theresa Fossum DVM, MS, Ph.D., Diplomate ACVS, and author of the most referenced book on its topic, Small Animal Surgery, has added a new product to her popular line of natural animal supplements Dr. Fossum’s Pet Care, CogniCaps, to support healthy brain function in aging dogs.

Dr. Curtis Dewey, a veterinary neurologist with extensive knowledge of the brain concerns aging dogs often experience, collaborated on the development of CogniCaps with Dr. Fossum. The supplement, a combination of eastern and western modalities, was created in an easy to administer capsule format and contains a proprietary blend including our own BioCog formula (registration pending) plus vitamin E, zinc, naturally occurring phytochemicals such as curcumin, oral S-adenosylmethionine (SAMe), and phosphatidylserine, a membrane phospholipid. In addition, the supplement contains a number of herbs from Traditional Chinese Medicine that have been shown to support cognitive function.
According to Dr. Dewey, the estimated prevalence of cognitive concerns in older dogs generally varies between 14% and 35% of the pet dog population; however, these numbers are likely an underestimation. As with people, cognitive decline in dogs can increase dramatically with age; as many as half of all dogs 11-12 years old are likely experiencing age-related decline, and nearly 70% of dogs over the age of 15 are affected. Importantly, dogs may show evidence of brain changes as early as 4-6 years of age.

Even mild or moderate changes in cognitive ability can make living with affected pets difficult. Dogs may become disoriented and frequently become “stuck” in a corner of a room, they may urinate or defecate in the house because they may be temporarily confused about where the appropriate place to go is. They may seem stressed, they may bark at inappropriate sounds or objects, and they may become less interactive with their owners. Affected dogs often develop sleep disturbances (they are active and may vocalize at night, but they sleep during the day). In a word, these pets show signs of senility.

Dogs affected with changes in cognitive ability typically respond well to intervention, especially if instituted early in the process. Precautionary measures such as dietary changes and environmental enrichment can both help, and slow the progression of cognitive decline due to aging. This suggests that simple changes including health supplements as provided in CogniCaps may be generally advisable in pet dogs as they approach middle age.

Because there are so many individual health supplements for cognitive decline, veterinarians and their clients are often faced with the prospect of recommending multiple separate supplements to produce a positive response. It is also common practice to separate the recommendation into the categories of western and eastern medicine. Again, this conceptualization leads to the necessity of multiple supplements-both western (conventional) and eastern (non-conventional, holistic, etc.). Although pet owners often will administer multiple supplements to their senior dogs, it can be challenging. Also, it is unlikely that the average pet owner will administer multiple supplements to a well seeming middle-aged dog. CogniCaps is a truly integrative health supplement, combining a mixture of both western and eastern ingredients in one small capsule, allowing for ease of use for pet guardians to support keeping dogs’ minds sharp as they age.

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Filed Under: Health, Pets

Successfully Used on Animals Escaping from Fire, Noted Veterinary Surgeon Dr. Theresa Fossum Adds Wound Therabee, with Certified Manuka Honey For Animal Cuts and Burns, To Her Popular Line

08/09/2021 by Susan von Seggern

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Container of Dr. Fossum’s Pet Care, Wound TherabeeScottsdale, AZ – Noted veterinary surgeon Dr. Theresa Fossum DVM, MS, Ph.D., Diplomate ACVS, and author of the most referenced book on pet operations, Small Animal Surgery, has added a new product to her popular line of natural animal supplements Dr. Fossum’s Pet Care, Wound Therabee, with certified Manuka Honey for animal cuts and burns.

While in development, the product was used during Northern California’s Bear Fire in 2020 on numerous dogs and cats that had been burned escaping from the flames by veterinarians from the VCA Valley Oak Veterinary Center in Chico, California. The co-medical director there, Dr. Daniel Gebhart noted, “we were so impressed by the Manuka Honey/Cannabinoid ointment that is now available as Wound Therabee. Finding this incredible product was one of the few positives to come out of our fire experience. With over 80 fires already this year, and with more to come since it’s only July, we urge our veterinary colleagues to stock up on this incalculably valuable salve.” (see before/after picture below)

Wound Therabee combines sterile Manuka honey with hemp extract. This formulation is a great all-around first aid kit addition for wounds, sores cuts, and burns. It contains 100% active Leptospermum honey (Manuka honey), harvested by bees in New Zealand and infused with potent cannabinoids including CBD, CBG, and CBN.

While honey is often used as a folk remedy, regular table honey is actually not sterile and not antibacterial. Wound Therabee features an active ingredient that is unique to Manuka honey produced by bees pollinating the Leptospermum Scopartum shrub. It’s produced and regulated in New Zealand, is traceable, is free of pesticides, chemical residues, and antibiotics, and has a unique manuka factor (UMF) of 12.

Manuka honey is quite an impressive substance! Indigenous cultures have used this honey as a wound treatment for thousands of years due to its natural broadband healing properties from a highly concentrated viscous solution of floral sugars and amino acids derived from the crop of the bee. And it can be stored and remain stable unrefrigerated for over a thousand years!

The properties of Manuka honey include low water content, acidity (pH 3.9), high sugar content (80%), high osmolarity, it generates hydrogen peroxide, antimicrobial peptide (Bee defensin-1), phytochemicals including flavonoids, terpenes, antioxidants and polyphenols, and methylglyoxal (MGO) that correlates with Unique Manuka Factor (UMF).

The addition of cannabinoids to the Manuka honey may help reduce discomfort and itching.
Dr. Fossum notes, “while our proof of concept came from a very intense situation, we are proud to offer this natural ointment to our fellow veterinarians and pet parents for hopefully less dire but useful animal wound care.”

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Filed Under: Health, Pets, Products

wellyou Launches 1500 City Scavenger Hunt, the World’s Largest, with Wellness Challenges for Physical, Mental and Social Well-Being, on June 19

06/10/2021 by Susan von Seggern

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Berlin, Germany – As much of the planet is waking up from our long global nightmare of COVID-19, many are finding that this time of stress and limited mobility has deeply affected their physical, mental, and social well-being. Enter wellyou, an app startup that combines the best gamified science-based wellness activities to provide users with the knowledge and tools to create a sustainably happier and healthier life. wellyou are launching their scavenger hunt, the world’s largest, in 1500 cities across the globe on June 19 to engage users in a fun adventure where all the players win as they improve their bodies and minds, and strengthen and enlarge their social bonds.

wellyou founders Adam Schuster and Amelia Strzepek were about to launch the wellyou app in March 2020 when COVID-19 shut down their plans. “We were so devastated by what was going on, but we hunkered down, like everyone else, to be safe and take the time to reevaluate,” notes Amelia. Adam adds, “then we realized we needed to do something bigger than just the app once people got vaccinated and could resume regular activities. Since we were already doing a gamified app, we thought, let’s do a global game, so our wellness scavenger hunt was born.”

Players will be able to access the scavenger hunt via the official website: www.wellyouworldwide.com. Starting on June 19, the web app will direct them to three scavenger hunt locations in their city daily, and instruct them to do a physical, mental, and social wellness challenge via video.

From climbing to the Hollywood sign in Los Angeles, to running along Lake Ontario in Toronto, to taking the stairs up the Empire State Building (even if they only do 10 flights before taking the elevator to the observation deck!) in New York City, to doing a quick workout at “Checkpoint Charlie” in Berlin, players will be able to enjoy experiences both internationally and locally known.

Once they complete a physical challenge, the app will also deliver mental and social challenges from completing a puzzle to contacting your nearest friend for a quick catchup and so much more. These activities will help users reintegrate into their cities and regularly scheduled lives.

Better physical, mental, and social health isn’t the only reward available in the wellyou’s scavenger hunt! Players are also eligible for prizes from numerous global and independent health, wellness, and sustainable brands including Freeletics, HUM Nutrition, Cognifit, and many more, with new brands coming into the game all the time.

Due to the setbacks and trials of the past year, caring for one’s wellbeing has never been more important. It has become essential that everyone focuses on keeping their minds and bodies as healthy as possible, as well as caring for their social health. Unfortunately, the COVID-19 pandemic has caused a surge in mental health issues. According to the KFF Health Tracking Poll, 37.7% of U.S. adults reported symptoms consistent with anxiety and/or depressive disorders in October 2020.

Now more than ever, it is necessary for individuals to find a tool that can guide them towards a happier, more fulfilled life. With the coming of summer and with vaccinations well underway around the world, many people are realizing that the time is right to take real action for their well-being. wellyou are excited to offer the no longer homebound residents of 1500 cities a fun and social way to get back into top physical and mental form after this long challenging time.

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Filed Under: Events, Health

TRINITY HEALTH FREEDOM EXPO BRINGS NATURAL WELLNESS EXPERTS AND COMMUNITY TOGETHER IN CHICAGOLAND OCTOBER 26 AND 27, 2019

09/12/2019 by Susan von Seggern

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August 22, 2019 – Tinley Park, IL – The Trinity Health Freedom Expo announces its 2019 event to empower wise choices for health and wellness in integrative medicine and alternative healing modalities, plus the chance to meet the innovators and advocates and have firsthand experience with new and exciting products. The Expo will take place October 26-27, 2019 at the Tinley Park Convention Center in Tinley Park, IL, featuring leading-edge workshops, lectures, exhibitors and networking.

Over 50 lectures are scheduled for the two-day conference, with internationally renowned experts including keynote speaker, filmmaker Brian Starr of the Healing Arts Education Foundation, who will speak on ‘Prostate Cancer, Why We Get It and What To Do’; social activist Dr. Patch Adams on ‘Medicine For Fun, Not Funds’; radio show host Lisa Oz on ‘Conscious Living’, osteopath Dr. Sherri Tenpenny on ‘Pertussis, Pertussis Vaccines and Allergies’; health historian Christopher Barr on ‘The Missing Link for Both Basic and Superior Nutrition and Health’; Dr. Brian Hooker on ‘Navigating the Jungle of Vaccine Safety’; Prof. Dr. Paul Ling Tai on ‘Natural Solutions for Adrenal Fatigue, Stress & Hypothyroidism’; nutritionist Sherry Brescia on ‘Overcoming the Harmful Effects of Stress’; Morley Robbins on ‘Ironology 101’; attorney Jonathon Emord on ‘Case Studies from FDA, DEA, FTC, and TTB’ and many more. Details on the speakers are at https://trinityhealthfreedomexpo.com/speakers.

Beloved Coast To Coast AM radio host George Noory will hold a luncheon and discussion on medical mysteries and breakthroughs, and Robert Scott Bell, whose radio show deals with everyday health issues from the perspective of alternative/holistic health care, will also be at the Health Freedom Expo. Panel discussions include the Health Freedom Panel on laws and policies for health care reform, and the Vaccine Panel to discuss vaccine safety and advocate for informed consent for parents.

The exhibition hall will feature over 100 booths to browse and shop, offering products and information on nutritional supplements, body care products, purification systems, weight management, neuro-tech products, pain relief management, CBD, anti-aging, diet counseling, healthy eating, holistic fitness, health transformation programs, and specialty foods. More details on the exhibitors are at https://trinityhealthfreedomexpo.com/exhibitors.

The Trinity Health Freedom Expo is presented by the Trinity School Of Natural Health, which was established in 1991 with the mission of providing alternative natural health education to everyone. Admission is $50 for the weekend pass or $30 for day passes. The George Noory Luncheon Reception is $50 in addition to the Expo pass. Discounts are available for military, seniors, Trinity students and graduates. Tickets may be purchased online at https://trinityhealthfreedomexpo.com or call 888-658-3876. Show hours are Saturday 10:00 am – 6:00 pm & Sunday 10:00 am – 5:00 pm.

Tinley Park Convention Center is located at 18451 Convention Center Drive, Tinley Park, IL 60477.
For further information and interview requests with Trinity Health Freedom Expo speakers, exhibitors or organizers, please contact Bonnie Burkert at 213.200.0786 or bonnieburkert1@gmail.com.

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Filed Under: Events, Health

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